An effective go-to-market planning mind mapFeb 7th, 2013 | By Chuck Frey | Category: Mind Mapping Insider
Business planning mind maps, designed correctly, can take a mountain of information and make it understandable in ways that just aren’t possible with conventional documents. A case in point is the subject of my latest mind map analysis: A go-to-market mind map.
Business planning is an important business application of mind mapping software. It enables map authors to capture a tremendous amount of information about customers, market segments, objectives and much more in a compact, visual format. The challenge is to design the mind map in such a way that the information is arranged and presented logically. This go-to-market map, with its organization chart-like layout, does an excellent job on all counts. In this report, we’ll look at what makes it so effective, and will discuss what you can learn from it.
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