The key to writing persuasively and compellingly is emotion. That much Jon Morrow makes clear in his incredible blog post, 317 Power Words That’ll Instantly Make You a Better Writer. To make this comprehensive resource even more accessible, I have converted it into a mind map.
This new business storytelling mind map template will help you to create compelling, memorable content based on a proven 5-step “story arc” formula.
Every customer has pain – unsolved problems that you must target and solve to persuade him or her to buy your product or service. But targeting the right one key to successful marketing and sales campaigns.
One of the biggest marketing challenges today is getting the attention of your target customers, and then motivating them to take desirable action. One way to persuade them is to figure out what motivates them. That’s the subject of my newest Mind Mapping Insider resource.
The latest mind map analysis in the Mind Mapping Insiders program is focused on marketing – specifically, upon steps to market wine. It features a clear and elegant design, but also has some elements that could be improved.
One of the lesser-known applications of mind mapping software is to utilize it to develop your company’s marketing messages. Here’s how it works, and why you should use it in this role.
In this new report, you’ll learn how to use mind mapping software to prepare a creative brief for your next project.
One very practical application of mind maps is to use them as a checklist, a reminder of thing we need to do on a regular basis. A case in point is Dana VanDen Heuvel’s excellent content marketing map.
SmartDraw is a powerful, easy to use business diagramming program. But did you know that you can also use it to create mockups of many types of marketing materials?
SmartDraw is a software program that is designed to help the average person to create great-looking diagrams, quickly and easily. But in my last job, I had very few opportunities to use it, so I really didn’t get a chance to use the latest version, SmartDraw 2010, for some real business applications. All that changed in January.