7 visual social media experts you should follow on Google+

Nov 21st, 2013 | By | Category: Visual Thinking

visual social media experts

Thanks to the meteoric growth of image-based social media channels like Pinterest and Instagram, the ability to create and share compelling images has become more important than ever. But who are the thought leaders in this Brave New World of visual social media? Here are 7 experts with whom you should connect:

(Please click on the image above to view a larger version of this mind map – which includes links to the Google+ pages of these visual marketing experts. Simply click on their topics to visit their Google+ pages.)

These 7 people and pages focus their Google+ channels heavily on visual thinking in general, create outstanding visual content of their own, and provide advice on how you can do so to support your online marketing efforts. Why Google Plus? Because it’s unique, card-based layout makes it the perfect platform to share rich visual content nuggets. It also collects a lot of excellent advice in one place on this important topic.

This growing importance of image-based content “means a massive opportunity for businesses who can leverage the power of visual marketing,” explains Donna Moritz, author of the Socially Sorted blog . “If we can learn how to use images, photos, video, and other visual media in our online marketing, then we have a greater chance of reaching more people with our message. This then provides the opportunity for more exposure as visuals drive traffic to our websites products and services.”

If you’re looking for ways to flex your visual thinking muscles beyond mind mapping, visual content and visual social media are a fascinating growth area.

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