Are you a marketer struggling to keep up with your day-to-day duties, plus trying to manage and grow a new content initiative? Here’s a visual planning tool that can help you stay more focused on what matters and vastly increase your productivity: a dashboard mind map.
As part of the 2015 Benchmark survey conducted by the Content Marketing Institute, respondents were asked if they could improve their capabilities in one content marketing area, what would it be? A large number of people responded that they needed help with developing processes to help them scale their content marketing efforts. This placed it in the top five concerns respondents wrote in response to this question.
According to a Forrester Research study, the emergence of electronic information is increasing by about 200% per year. As a result, the same study indicates that executives spend up to 25% of their work time searching for files and information. Imagine searching for the proverbial needle in a haystack – only the haystack is doubling in size each year.
Besides just throwing your hands up and outsourcing your strategy development to a B2B market research company, one good solution is to use tools that can help you get better organized and simplify routine tasks. A dashboard mind map can help you in both of these important areas.
My new report can help
Read my new report, which explains how a dashboard mind map can help content marketers save time, reduce stress and focus on the right things.
Get started fast with a free dashboard mind map template
This report includes a free mind map template you can download and adapt to meet your needs – in 5 popular mind map formats, plus a static PDF:
What is a dashboard mind map?
In much the same way that the dashboard on your automobile consolidates all of the key data you need to operate it in one convenient location, a dashboard mind map gives you a similar at-a-glance view of the information and data that is most important to you – and enables you to access it in a single click. It also contains links to all of the tools and information you must use on a daily basis – all in one convenient and flexible visual format.
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